Freely finally works on non-smart TVs – UK users told how to enable it
New Freely update brings next-gen streaming to older UK televisions
Freely has begun rolling out support for non-smart TVs in the UK, allowing households with older screens to access the Freeview-style streaming platform without buying a new television. The launch marks a major expansion for the service, which was previously limited to smart TVs running its built-in interface. The update has been widely welcomed by users who wanted a modern guide and live channel hub without needing to upgrade their hardware.
The change comes as Freely continues its push to replace traditional aerial-based viewing with broadband-delivered live and catch-up channels. The platform integrates live TV, on-demand shows and apps into a single layout designed to simplify navigation for everyday viewers. UK broadcasters including the BBC, ITV, Channel 4 and Channel 5 are all supporting the rollout.
To enable Freely on a non-smart TV, users now only need a compatible streaming box or streaming stick, which receives the Freely update automatically. Once connected through HDMI and linked to home Wi-Fi, the device brings the Freely programme guide and live channels to screens that previously lacked smart features. The setup has been designed to work even where aerial reception is weak or unavailable.

Many UK users reported that the setup process takes just a few minutes, requiring only sign-in steps and a short initial channel sync. After installation, Freely loads directly into its home interface, giving instant access to live TV, restart options and catch-up content. The update has been viewed as an important move for accessibility ahead of the holiday season.
Experts say the update is significant because millions of older TVs across the UK remain in daily use despite lacking built-in smart platforms. Providing Freely access via streaming hardware allows viewers to enjoy modern TV features without replacing their existing screens. This is expected to extend the lifespan of many TVs rather than push households toward costly upgrades.
Broadcasters have been highlighting Freely’s ability to offer a consistent viewing experience across different devices. Whether a user is on a brand-new TV or a decade-old display with a streaming box, the interface, search tools and live restart features are the same. This consistency is being positioned as a key selling point for families switching between multiple home TVs.
Retailers also anticipate a rise in demand for compatible streaming devices as the update becomes more widely known. Several digital stores have already begun promoting bundles that include hardware and quick-start setup instructions for Freely. Industry analysts expect interest to continue growing as the public learns that a new smart TV is no longer required.
Viewers who previously struggled with aerial reception are among the biggest winners of the update. Freely’s broadband-based live television has been praised for reducing signal-related issues that commonly affect households in some regions. For many users, it has become a straightforward way to access their favourite channels with fewer interruptions.
With continued platform upgrades expected over the coming months, Freely is positioning itself as a future-ready replacement for traditional broadcast television. The move to support non-smart TVs shows that the service aims to reach the broadest possible audience across the UK. For households seeking a simple and cost-effective way to modernise their TV experience, this rollout has arrived at the perfect time.
